The CineMec movie theater in Ede, the Netherlands, is all geared up for an exciting première tonight: the Dutch production company Fu Works will première its latest film, ‘The Bombardment’, which has been mixed in Barco Auro 11.1. Both the producers and director as well as CineMec – the first cinema in the Netherlands to be equipped with Barco’s new sound technology - agree that Auro 11.1 significantly enriches the cinema experience of ‘The Bombardment’.
‘The Bombardment’ director Ate de Jong is excited that he was able to mix his film in Barco’s Auro 11.1 format. “Seeing as our movie is filled with dramatic flyovers and enveloping war scenery, this revolutionary sound format is the perfect fit for it,” he comments. Gerben Kuipers, owner of CineMec, agrees: “Moviegoers will have the feeling they’re right in the middle of the 1940 bombardment in Rotterdam.”
In contrast to the traditional single layer 5.1 sound format, the Barco Auro 11.1 sound format creates sound in three distinct layers: surround, height & overhead. “In fact, Auro 11.1 is the next logical step in our quest to create value for what we call the ‘cinema of the future’. It is a great way to add value to the moviegoing experience and motivate people to keep going to the cinema for an entertainment experience they can’t obtain anywhere else,” says Brian Claypool, Senior Director Strategic Business Development of Barco’s Entertainment Division.